BFCM Checklist
The BFCM Checklist is essential for businesses aiming to capitalize on Black Friday and Cyber Monday sales. It includes strategic campaign planning, customer insight surveys before and after the event, targeted marketing campaigns across multiple channels, efforts to grow customer lists, and sophisticated segmentation to personalize offers. This comprehensive approach is designed to maximize sales, enhance customer engagement, and strengthen brand loyalty during one of the busiest shopping periods of the year.